For Ataseven Kımız, we developed a comprehensive rebranding project designed to establish a distinctive and cohesive brand identity. From the initial creative direction to the final visual applications, every element was carefully crafted to reflect the brand’s character, heritage and product positioning.

At the heart of the project were logo design and packaging design, the two key elements shaping the brand’s new visual identity. We redesigned the logo to create a distinctive and memorable brand signature, then translated this identity into packaging that balances visual appeal, product recognition and a consistent brand presence.

To ensure consistency across all brand touchpoints, we developed a comprehensive brand guide defining the visual language, logo applications, typography, color palette and overall art direction. This guide established a clear framework for communicating the brand across both physical and digital platforms.

Beyond brand identity and packaging, our scope included art direction, social media management, content creation, social media advertising and motion graphics. We developed creative content and digital campaigns that brought the renewed identity to life, ensuring consistency between the product packaging, social media presence and advertising communication.

From strategic rebranding and distinctive packaging to digital storytelling and campaign development, we built a cohesive visual system that strengthened Ataseven Kımız’s brand recognition and created a consistent foundation for its future communication.